Hollywood is officially, completely, 100% out of ideas: ABC developing ‘Cavemen’; Comedy pilot based on Geico ads.
Winner for most unusual piece of development this pilot season goes to ABC, which has turned a series of quirky Geico commercials into an actual half-hour comedy project.
“Cavemen” will revolve around three pre-historic men who must battle prejudice as they attempt to live as normal thirtysomethings in modern Atlanta.
Egads.